Always the one to do your friends’ makeup for dances? Love
making your friends look pretty and feel confident? Your dream job awaits!
I spoke with Ellen Lamar, a former Sephora makeup artist,
about how awesome it is to be able to help girls feel confident and beautiful
in their own skin. Here’s what she
had to say about her career and how to get started!
Girls’ Life: So, tell me about your job.
Ellen Lamar: “At
Sephora, I worked mostly in the "Color" section of the store, meaning
make-up. I helped clients
pick products, shades and looks that worked for them. I did many
"consultations," some quick and some full makeovers. A
consultation is basically listening to what the customer needs and wants and
helping them from there by suggesting what would work for them. Closing
the sale is very important--getting the client to purchase what was
suggested. Building a relationship
with the client is [also] very important.”
GL: Why did you decide to work in beauty?
EL: “I majored in
marketing and spent the first 10 years of my career at a department store.
I started as an assistant buyer, then department manager and then I was a buyer
for 7 years. My last buying job was in cosmetics, which I absolutely
loved! I became an account executive for a fragrance company and then
landed a job with Lancome. As an account executive, I was responsible for
30 to 40 stores. This was when my
love for the makeup world really grew. I worked more closely with the
women behind the counters and learned a lot about the product. As my
children got older, I decided to work part-time, and then I began
freelancing as a makeup artist. I
did work for Chanel and also Lancome, and then Sephora. I had training
from both companies but it's a very "hands on" kind of job, and you
learn and become more confident as you do it.”
GL: What
did you enjoy most about your job?
EL: “What I love
most about makeup artistry is helping girls/women to feel better about
themselves and more confident. Teaching them the techniques and tricks
that I know to bring out their inner beauty was always really fulfilling for
me. I also loved the continual
training provided by the companies.”
GL: How did you learn to apply makeup?
EL: “I was always
good at doing my own makeup, but when I sat my first client down to do her
makeup, it was very intimidating. I just started doing it and acting like
I had done it many times before! We did have lots of training but it's
mostly learning by doing. I had not been working for a couple of years
when I started at Sephora, but in my first hour on my first day there, I did a
trial run with a mother of a bride-to-be. She bought everything I applied
on her and I was back in the game!”
GL: Do you
have one moment that stands out to you as your favorite moment during your
career?
EL: “Oh yes!
On a busy Saturday, I noticed a younger woman and her mom, looking at a line of
makeup that is for covering up major imperfections. This young woman had
a very bad complexion, and she had a hat pulled way down and you could tell
that she was very uncomfortable to even be looked at. I talked very
quietly to her and her mom and I told her that I'd take her into the very back
of the store, where no one would see what we were doing. She let me talk to
her about skincare and also show her how she could conceal and cover her
imperfections. I finally got a relieved smile out of her at the end and
she was thrilled with how she looked. I was so proud of that connection
and the sale that followed.”
GL: What
is a piece of advice you would give to young girls who are pursuing their dream
career?
EL: “Do your
research and start where you have to…which is usually the bottom of the
ladder! When I became an assistant buyer, it was NOT glamorous, nor did
it pay well, but three years later, when I became a buyer, it was all worth
it. Also, try to get summer jobs
that will translate well on your resume for what you want to do in the long
run. It doesn't have to be in the exact field, but something that will
give you experience that you can talk about in interviews.”
BY MADELEINE BROWN ON 3/18/2011 7:00:00 AM
POSTED IN beauty, Dream Job