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ADVICE | IN THE NEWS

Hailee Steinfeld's Miu Miu ad banned in the U.K.



Hailee Steinfeld is one of our favorite teen stars, so we were shocked to read that one of her print advertisements for Miu Miu’s fall campaign was banned in the United Kingdom. New York Magazine reported that according to the Advertising Standards Authority, the photo in question shows her sitting on a train track, which is dangerous given her age.
 
Prada, Miu Miu’s parent company, responded to the ASA by stating that the Miu Miu campaign portrayed Hailee “on the set of an imaginary film,” and that she “could have easily moved from where she was sitting because she was not restrained in any way.” But the ASA didn’t alter their decision, saying that a child sitting on train tracks was “irresponsible.”
 
While we understand where the ASA’s coming from, it seems like Prada’s got a point, too. And besides, the campaign video showed Hailee eating pizza – isn’t that a positive message to send in the fashion industry?
 
Where do you stand, babes? Is the ad sending the wrong message? Blog about it!
 
Photo Credit: huffingtonpost.com
 
 

BY GL ON 12/30/2011 12:00:00 AM

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This add is fine . . . It could be fake. And honestly what difference does it make if you are sitting on train tracks whether you're 10 years old or 40 years old? Either way, if you don't move you're dead. So I don't really understand.

by happydays!:-) on 12/31/2011 5:19:59 PM

 
 

i'm caught in the middle here.. i mean i agree with musicluver30 that she does look like she wished to have some harm done to herself and also with massieb that teenagers aren't going to be stupid and sit on a train track so we could be like a famous person. While it probally wasn't the smartest thing to sit on a train track just for a picture, I don't think it's worth banning the entire add. but then again, some teens might think that taking pictures by a train track is a safe thing because a bunch of adult photographers let a kid do it, and if I were a parent, I wouldn't want my kids getting that idea. So I'm really half and half for both sides.

by mangochick12 on 12/31/2011 3:29:20 PM

 
 

Oh my word. That is so silly. She's not hurt, they probably took measures to insure her safety.

by Suchablonde98 on 12/31/2011 1:40:00 PM

 
 

its no problem what so ever i mean seriously, they're banning it because shes in a dangerous position... come on!!!!!! I totes agree with massieb because honestly we're not as stupid as they'd like to think!!!

by kakes6416 on 12/31/2011 1:18:58 PM

 
 

I'm going to have to agree with this being a bad pic! I mean not only is this girl sitting on the tracks, but from my first impression, she looked sad and I thought that she almost intended to have some harm done. Not a good message...I mean right?

by musicluver30 on 12/31/2011 12:09:50 PM

 
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