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Regardless of other factors, the WSF and Gatorade are blaming the difference in male and female participation on the media’s preoccupation with boys, makeup and dieting. But who says that girls can’t be flirty and sporty at the same time?
Since the passing of Title IX, the number of girls playing sports at the high school and college level has risen from 300,000 to 3 million. With Title IX celebrating its 40th birthday, the Women’s Sports Foundation and Gatorade are becoming concerned that we might start falling back into old ways. What’ve they done to combat the freshman year drop-off? They created an ad:
Is it completely impossible for sports and makeup to go together? We don’t think so. GL girls seem to do it all: Soccer practice after school, homework in the evenings and hangouts on the weekends is a regular routine for many tweens ‘n’ teens. So, we’re a little dubious that lipstick and fashion are guilty of making girls quit sports.
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BY CARRIE RUPPERT ON 7/22/2012 12:00:00 AM
POSTED IN sports, In the News
I don't know what to say about this... Other than I agree with everyone who's said it's stereotyping the female population.
by Acutiebookworm on 7/24/2012 3:27:46 AM
I think that it's sad that so many girls quit sports, but I don't think that it's necessarily the fault of the media. I do, however, think it might be worth looking into, but as of now there's nothing to suggest that this is the reason why girls drop sports at higher rates than boys. For other reasons, though, I do think that constantly seeing messages like this is bad for girls and their self-esteem.
by supersingershannon on 7/23/2012 9:13:58 PM
i think that you can be sporty and girly at the same time... there are plenty of other reasons girls are dropping out of sports that have nothing to do with that. some find other interests that they couldnt do as a 6 yr old. some are too busy and feel like sports are their least favorite thing, so they quit to free up their schedule. I'm dropping out of soccer because I would not be able to participate in my art and french club, and i would miss out on watching the football games with my friends, because the game times are the same. there are plenty of reasons why we drop out, and i dislike that this ad is blaming it on fashion and guys and makeup
by parischick2 on 7/23/2012 7:55:52 PM
I don't think it's the media that is causing girls to drop out of sports. I think more of the reason is that it becomes too much pressure once you get into high school. Not only is it not about the fun anymore, but it's practice everyday for at least two hours after school and for many girls, more practice when they get home with parents. Many parents push hard and criticize which only make the girl want to quit. Also, it is definitely possible for girls to love clothes and sports at the same time. Overall, this study is completely wrong. All it is saying is that jocks and girly girls have nothing in common. Way to discourage stereo-typing...
by flirtygirl95 on 7/23/2012 5:06:44 PM
ATTENTION! Curly and wavu haired girls! Come to my club Curls go curls! A club for girls with curls and waves. This is NOT a club for staight haired girls on curling their hair just, for curlies. we'll share tips and stuff just whatever basically. this club is for ANYONE with curls and waves in their hair. All races and colors are welcome, as long as you have curly hair. Postition are open! join today!
by briana13 on 7/23/2012 3:45:30 PM
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