Here's how to get the strawberry girl makeup look

Rn, the strawberry makeup trend is all over TikTok. Need some help achieving that glowy, end-of-summer, minimalist look? We've got everything you need to know about this srsly sweet aesthetic.

What is the strawberry girl makeup trend?

This fruity vibe first went viral thanks to Hailey Bieber. The fresh, dreamy look starts with clean skin and builds on allll the berry-hued products (think: blush, lip tint and cream eyeshadow).


Everday Strawberry Makeup 🍓💋

♬ Echos in My Mind (Lofi) - Muspace Lofi

What products should you use?

Danessa Myricks Beauty, Colorfix Multiuse Liquid Pigment, $18 | Kylie Cosmetics, High Gloss, $18 | Glossier, Cloud Paint, $20 | Glossier, Super Glow, $29 | e.l.f. Cosmetics, Putty Blush, $7 | LYS Beauty, Satin Matte Cream Blush, $18 | Clinique, Chubby Stick Cheek Color Balm, $29 | NUDESTIX, Bloom All Over Dewey Face Color, $35 | Benefit, Liquid Lip, Blush, and Cheek Tint, $21

Any makeup products that will make your skin look dewy will work. Stick to cream blushes and bronzer, since they're easier to blend and give you a soft, diffused wash of color. For lipstick, start with a matte cream product and finish with something light and shiny on top.

How should you apply your makeup?

Minimalist look @daniellleestrada | Bold look @davidrazzano

Start with a glazing fluid or glow serum (like Supergoop Glowscreen SPF 40 or Glossier Super Glow) to make your skin look radiant. Then, use a blending sponge to dab a brightening concealer under your eyes and over dark spots.

Next, apply a cream bronzer on your forehead and upper cheekbones, then add a bit to the tip of your nose for a summery glow. For a bolder look, apply a reddish-pink eyeshadow to your lids. Brush up your brows (we're keeping things natural!), then add mascara and brown eyeliner.

This is the most important part: the blush! Take your favorite strawberry-toned cream blush (or blend two together) and apply to the apples of your cheeks, using a sponge to blend it up toward your templates. (Tbh, the more you add, the better!) Follow up with a rosy highlighter on your cheekbones and the tip of your nose.

Dab on a matte lipstick (or simply use your cream blush as lipstick), then top with a lip tint or gloss.

@vanessaperezzzz In loveee with the strawberry makeup trend 🍓💌 #strawberrymakeup #strawberrymakeuplook #strawberrymakeuptutorial ♬ original sound - lyricss

Want more #BeautyTok inspo? Check these out:
🍓 Our fave pink skincare products
🍓 The ultimate guide to clean girl makeup
🍓 The cutest sustainable swaps for your next Everything Shower

Did you try the strawberry girl look? Tag us on Insta for a chance to get featured @girlslifemag!

Slider and header image: @haileybieber


by Haley Kramer | 8/14/2023