My mom told me that mascara has harmful effects on eyelashes. She said that a study was done showing that mascara thins lashes and eventually makes them fall out. Is this true?
There’s no reason you can’t wear mascara and...
1. Beach waves or braided updo?
2. Nude lip or bold red?
3. Flowy dress or daring pantsuit?
4. Heels or flats?
5. Natural makeup or total glam?
6. Boutonniere or corsage?
7. French manicure or acrylics?
8. Bright eyeshadow or smokey eye?
9. Clutch or crossbody?
Glittery gloss, bold brows and dewy foundation are a few of our favorite things. We love playing with different makeup looks and finding the *best* of the best beauty products. Lucky for us, ipsy Gen Beauty Con is in search...
Why deck the halls when you can deck out your holiday glam? These totally extra makeup looks are just what you need for a fiercely festive face and we’ll tell you what IRL inspo you can steal from them all...
The holiday season means that it's time for a *lot* of special things: peppermint hot chocolate, decking the halls and spending time with the ones we love. It *also* means that it's time to bust out brand new makeup looks—and...
If you’re a gal who loves getting glam, then you probably
have stacks and bins full of your fave products. If your makeup collection is
slowly taking over your entire room or bathroom, don’t panic! We’ve found some
of the *best* storage solutions...
You may have seen this now-viral tweet of a Seattle teen who created 12 makeup looks inspired by her favorite childhood shows. Gabriella Greer used the logos from shows like Zoey 101, iCarly, That's So Raven and Lizzie McGuire to...
Fashion shows don’t only give us a glimpse at the new clothing trends, they show us what’s hot in the beauty world, too. But TBH, those amaze looks you see on models can be a bit hard to pull off...
Fave calming color?
These 6 books will totally steal your heart this year
Have heart eyes for a fresh new read? Check out these Books We're Crushing On for your chance to win 6 swoonworthy new reads here!
Win! Our winter Bestie Book Box
It's every bookworm's dream! 📚 Unbox six of the latest and greatest reads (worth $100) with our brand new Bestie Book Box. Enter to win here!
What's your next book obsession?
Plan the perfect day and we'll give you a new winter aesthetic
What's your Hogwarts house?